Archive for May, 2009

ADHD or Auditory Processing Disorder in Disguise?

According to the Diagnostic and Statistical Manual of Mental Disorders, 4th edition (DSM-IV) if six or more symptoms of inattention or hyperactivity-impulsivity have persisted for at least six months to a degree that is maladaptive and inconsistent with developmental level, a child or adult may be diagnosed with ADHD. Depending on the symptom combination, this could be further classified as inattentive, hyperactive, combined type, or not otherwise specified (NOS).     

This diagnosis often leads to a treatment regime including medication such as Adderall, Concerta, Dexedrine, Ritalin, Strattera, among others.  If medication doesn’t work parents may turn to behavioral management techniques, dietary changes, nutritional supplements, neurofeedback, and school accommodations. An integrated treatment approach is generally best. ADHD symptom management can be an exasperating experience for both parent and child.   

What many parents and professionals may not recognize is that something else may be going on. Many of the symptoms of ADHD are shared with an Auditory Processing Disorder (APD).  There is parallel situation with Autism Spectrum Disorders and Sensory Processing Disorder (SPD).  If it looks like, talks like, and quacks like a duck, it must be a duck. Right? Not necessarily…

Staying with the ADHD/APD link children with APD may struggle to block out background noise, follow conversations, are often fidgety and distractible. They may have difficulty following directions, keeping themselves organized, experience auditory working memory deficits, and have challenges understanding instructions or conversations. Problems with language, reading, academic performance, peer relationships, and self-confidence are also part of the APD profile. Sound familiar? Simply put, auditory processing is what the brain does with what it hears. This is something I understand quite well having spent a good deal of my childhood and teen years with some of these challenges.  

Children with APD are frequently lost in the cracks, in large part because auditory processing disorders are not yet well known and are not included in the DSM.  How many children have an auditory processing disorder? Estimates range from as low as 3% to as high as 20%. An accurate number is difficult to determine due to lack of professional understanding, co-morbidity, and the plain fact that it looks a lot like ADHD and can co-exist with it. 

The APD brain has difficulty taking in, storing, processing, and understanding sounds and words. Imagine listening to a radio station that is not quite tuned to the channel frequency. You can hear part of a song through the noise, but miss a lot of it, perhaps without even realizing. The brain has a tough time filling in the missing pieces, so the song may not make sense.  We have all experienced this at one time or another.

Ever listen to and even sing a song thinking the lyrics are one thing, later to find they are different? I love Johnny Cash, Ring Of  Fire is one of my favorite songs. Here is a great example of a misheard lyric, “I fell in like a child on fire”. Real lyric,”I fell into a burning ring of fire”. See, it’s easy to do! Trouble is, with APD this happens in conversations, when listening to instructions in the classroom, or trying to follow directions at home. This is just one illustration.

What looks a lot like ADHD can be APD. Diagnosis is made by an audiologist using a specific assessment battery, rather than relying on symptoms alone. An accurate diagnosis can be made starting at age 7.  Parents often ask if APD is a hearing problem, in most cases hearing is fine, the brain just doesn’t understand what it hears. Often the difficulty includes filtering out background sounds and even experiencing pain or discomfort with exposure to certain sounds, which can lead to distractibility. Auditory distractions have a major impact on attention, taking a student’s attention away from what they are trying to or should be focusing on in the classroom.     

Is it ADHD or auditory processing disorder in disguise? If APD, what are the causes, and most effective strategies and treatments?

This is what will be explored in my teleconference with psychologist and ADHD expert Dr. Rory Stern, this Monday, June 1st at 9:00 PM EDT.

Please sign up for your FREE VIP Seat for The Ear-Brain Connection: The Role of Auditory Processing in Attention, one of 12 interviews in the online ADHD Family Summit by clicking here http://www.adhdfamilyonline.com/public/244.cfm?affID=ABT2009 .

  

Estrogen Affects Auditory Sensitivity

Scientists at the University of Rochester have discovered that the hormone estrogen plays a pivotal role in how the brain processes sounds.

The findings, published in the May 5 issue of The Journal of Neuroscience, show for the first time that a sex hormone can directly affect auditory function, and point toward the possibility that estrogen controls other types of sensory processing as well. Understanding how estrogen changes the brain’s response to sound, say the authors, might open the door to new ways of treating hearing deficiencies.

Of particular interest is that estrogen modulates the gain of auditory neurons. This finding could be a critical to the successful treatment of  sound discrimination problems and hypersensitivity to sounds in the future. 

University of Rochester (2009, May 6). Estrogen Controls How The Brain Processes Sound. ScienceDaily. Retrieved May 5, 2009, from http://www.sciencedaily.com/releases/2009/05/090505174543.htm

Brain Fitness Software Market 2009 Report

report-coverAdvanced Brain Technologies featured in The State of the Brain Fitness Software Market 2009 Report published today.

This annual report profiles the top 20 companies in the brain fitness software market.  Despite being one of the first movers in the brain fitness market with the introduction of the original BrainBuilder® software program in 1999 Advanced Brain Technologies is grouped in the “Wait and See” category in terms of  market position. This is due to our focus not being exclusively brain fitness software.

As a market leader in music-based intervention we are diversified beyond software unlike the other leading companies in the report which offer strictly software based solutions for assessment and improvement of cognitive functions.  

With new research and developments in market sectors including; consumer, healthcare, K-12, corporate, and military, our market position will be shifting significantly in the next 12 to 24 months.

Report Highlights

1) Growth market: Consumers, seniors’ communities and insurance providers drove year on year sustained growth, from $225m in 2007 to $265m in 2008. Revenues may reach between $1 billion to $5 billion by 2015, depending on how important problems (Public Awareness, Navigating Claims, Research, Health Culture, Lack of Assessment) are addressed.

2) Increased interest and confusion: 61% of respondents Strongly Agree with the statement “Addressing cognitive and brain health should be a healthcare priority.” But, 65% Agree/Strongly Agree “I don’t really know what to expect from products making brain claims.”

3) Investment in R&D seeds future growth: Landmark investments by insurance providers and government-funded research institutes testing new brain fitness applications planted new seeds for future growth.

4) Becoming standard in residential facilities: Over 700 residential facilities – mostly Independent and Assisted Living facilities and CCRCs – have installed computerized cognitive training programs.

5) Customer satisfaction: Consumers seem more satisfied with computer-based products than paper-based options. But, satisfaction differs by product. When asked “I got real value for my money”, results were as follows: Lumosity.com (65% Agree), Puzzle Books (60%), Posit Science (52%), Nintendo (51%) agreed. Posit Science (53% Agree) and Lumosity.com (51%) do better than Puzzle Books (39%) and Nintendo (38%) at “I have seen the results I wanted.”

6) Assessments: Increasing adoption of computer-based cognitive assessments to baseline and track cognitive functions over time in military, sports, and clinical contexts. The Alzheimer’s Foundation of America now advocates for widespread cognitive screenings after 65-75.

7) Specific computerized cognitive training and videogames have been shown to improve brain functions, but the key questions are, “Which ones”, and “Who needs what when?”

8) Aggressive marketing claims are creating confusion and skepticism, resulting in a distracting controversy between two misleading extremes: (a) “buying product XYZ can rejuvenate your brain Y years” or (b) “those products don’t work; just do one more crossword puzzle.” The upcoming book The SharpBrains Guide to Brain Fitness aims to help consumers navigate these claims.

9) Developers can be classified into four groups, based on our Market and Research Momentum analysis: we find 4 Leaders, 8 High Potentials, 3 Crosswords 2.0, and 6 Wait & See companies.

10) Increased differentiation: Leading companies are better defining their value proposition and distribution channels to reach specific segments such as retirement communities, schools, or healthcare providers.

Order a copy of the report at www.sharpbrains.com.



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